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Tantra

Integrations · Outreach channels

Tracked links and unsubscribe redirects on your own domain.

Point a subdomain you control to Tantra with one CNAME record. Once it is verified, click-tracking links and unsubscribe links in new sends resolve on your domain instead of a shared one.

AvailableDNS setup

Requires Ability to add a CNAME record at your DNS provider.

What you get

Add and validate a hostname

Add the subdomain you want to use for tracked links.

CNAME target

Tantra shows the exact CNAME target to add at your DNS provider.

DNS verification states

Verify DNS and see pending, verified, or failed states.

Multiple domains, one default

Register more than one domain and choose which verified domain is the default.

Shared domain fallback

Without a verified default, sends fall back to Tantra's shared signed domain.

Click and unsubscribe redirects

The chosen host applies to click tracking and one-click unsubscribe redirects.

How it works

  1. 1

    Choose a subdomain you control

  2. 2

    Add the CNAME record Tantra shows at your DNS provider

  3. 3

    Verify the record in Tantra

  4. 4

    Set the domain as your default

  5. 5

    New sends use it automatically

Supported actions and data

Tantra can do

  • Rewrite click-tracking links to use your verified domain
  • Rewrite unsubscribe links to use your verified domain

Tantra receives

  • DNS verification status for each registered hostname

Requirements and permissions

  • Ability to add a CNAME record at your DNS provider

  • A subdomain you control

Scope and limits

  • Only one verified domain can be the default at a time.
  • Deleting the default falls back to Tantra's shared signed domain.
  • Tantra does not track email opens; custom domains affect click and unsubscribe links only.
  • New sends use your current verified default domain, resolved at send time. It is not snapshotted per campaign, so changing the default changes links in every subsequent send, including sends from older campaigns. Only mail already delivered keeps the host it was sent with.

Custom tracking domain questions

Further setup detail is in the help center.

Set up tracking domain.

Serve tracked links and unsubscribe redirects through a verified CNAME on your domain.